Over the past 15 years, Iraq has shifted towards importing live livestock due to production deficiencies in its agriculture and livestock sectors. The country relies heavily on imports to meet its needs due to limited agricultural and industrial production. The revenue from oil exports has allowed for an increase in …
As one of the founders of CuB Consultants, I share articles about the projects we undertake in export development and sourcing abroad. If you have any questions, ideas, or topics you’d like to discuss, please don’t hesitate to reach out.
Articles
Textile market entry- Connecting a Turkish apparel manufacturer with the right distributors in Sweden
Expanding into Northern European markets such as Sweden offers great potential for textile manufacturers. However, entering a new market requires a well-planned strategy, local insight, and the ability to build trustworthy partnerships. In this article, we share insights from a recent distributor search project conducted for a Turkish apparel producer …
FMCG Matchmaking: Connecting a West Bank distributor with a Turkish manufacturer
Expanding into complex and sensitive markets requires more than just a good product — it demands local expertise, strong communication, and building trust across borders. One of our recent business matchmaking projects illustrates how targeted consultancy and cultural understanding can open doors, even in politically and logistically challenging regions. This …
Food customs consultancy- Supporting Swiss baby food entry into the U.S. market
Holle baby food: Overcoming challenges in the U.S. market Holle, a renowned European brand for organic and biodynamically farmed baby food, has faced several obstacles entering the U.S. market. Known for its high-quality ingredients, Holle’s products are not FDA-approved due to differing regulations between Europe and the U.S. The FDA …
Modular construction sourcing- Supplying building materials from Turkey to a US-based company
Innovative partnership for modular construction sourcing Our client, an innovative construction technology company specializing in steel-based modular systems, partnered with CuB Consultants to source building materials from Turkey. Our client, a US-based company managing projects exceeding a budget of 1 billion USD, has been seeking new suppliers with the aim …
Agricultural market entry- Supporting a Turkish producer in connecting with partners in the Benelux region
CuB Consultants recently supported a Turkey-based agricultural input manufacturer in identifying and evaluating new market opportunities in the Netherlands and Belgium. The core focus of the project was to establish strategic partnerships and directly engage with key players in the local ecosystem to strengthen the company’s commercial network and brand …
Gift chocolate market entry in Turkey- Danish brand strategy
A Denmark-based entrepreneurial company has conducted a comprehensive market entry strategy and business model development in Turkey to create a brand for a Ramadan-themed gift “chocolate calendar,” and to establish production, PR, and sales channels. In today’s competitive consumer goods sector, innovative products that blend tradition with modern design are …
Race timing and registration technology- A US-based company’s efforts to find ideal distributors in Europe
Us-based race timing technology company’s expansion in Europe A leading US-based technology provider specializing in race timing and registration solutions for endurance sports sought consultancy services from CuB Consultants to strengthen its presence in the European market. Although the company successfully deployed its high-accuracy timing equipment and software in various …
Cosmetics manufacturer search- Finding the ideal production partners in Turkey for Kuwaiti companies
When a Kuwait-based cosmetics company approached us for help identifying production partners in Turkey, we knew the assignment called for both thorough market research and a deep understanding of the client’s unique product needs. Our task was clear: find a manufacturer in Turkey with the capabilities to produce innovative, high-quality …
Jewelry market entry- Distributor search and insights from Denmark to the Turkish market
Market overview: The jewelry and accessory sector in Turkey Turkey has a strong and deeply rooted jewelry industry, blending traditional craftsmanship with modern retail dynamics. The Grand Bazaar in Istanbul remains a historical hub for the jewelry trade, hosting small retailers, wholesalers, and manufacturers. Meanwhile, luxury shopping districts like Nişantaşı and Bağdat …
Motorcycle dealer development- New U.S. to Turkey partnerships established
A shifting focus in the Turkish market Turkey’s evolving middle class and growing interest in leisure and lifestyle products continue to create new opportunities for global motorcycle brands. While major cities like Istanbul and Ankara have long been attractive targets, these markets are now reaching saturation. As a result, focus …
Cosmetics market entry- Connecting a Japanese brand with the right distributors in Russia
Russia is a rapidly growing market in the cosmetics industry, with increasing interest in Asian and Japanese cosmetics brands. Consumers are increasingly turning to high-quality, natural ingredients, and sustainable production processes. With the rise of e-commerce, demand for cosmetic products has surged in major cities, with online sales now holding …
Golf equipment market entry- Distributor search and U.S. entry strategy for a Slovenian brand
The golf industry in the United States is one of the largest and most competitive sports equipment markets. Companies looking to expand into this sector need to find the right distributors and establish strong partnerships to maximize their market potential. At CuB Consultants, we assisted a golf equipment company in …
Innovative construction company market entry- Connecting an Italian brand with business partners in the U.S.
The construction industry is rapidly evolving with sustainable and cost-effective solutions. However, for companies looking to expand into global markets, defining the right strategy and securing reliable business partners is essential. At CuB Consultants, we provided market entry and partner search consultancy for an innovative engineering firm specializing in sustainable …
Gardening tools direct sales support: Swedish brand connected with buyers in Germany
Expanding into international markets, establishing communication with the right buyers, and forming strong partnerships are critical steps for any company. However, one of the most challenging aspects of this process is reaching the right buyers and developing an effective sales strategy. At CuB Consultants, we provided direct sales support to …
Stationery market entry- Finding distributors in Turkey for a Dutch PVC foil manufacturer
In this article, we present the details of the market research conducted during the distributor search process in Turkey for DRK, a Dutch manufacturer of PVC film for the stationery sector, in 2017. DRK has been exporting to Turkey for approximately 25 years and has around 20 loyal customers. However, they required …
Food market entry- Finding distributors in Turkey for an English Sweetener manufacturer
This article discusses the market conditions, opportunities, and challenges encountered during the distributor search process in the Turkish market for a British sweetener manufacturing company in 2018. The British sweetener manufacturer, TSC, produces under the Smer brand and offers private label products, especially for discount retailers like Aldi. Through optimized lean production …
Quick market analysis for a plastic injection molding brand in Turkey for an Indian company
Exploring opportunities in the Turkish market RuR Engineers, an Indian plastic injection molding company, sought market research to explore potential opportunities for their products, specifically in the glassware industry. In 2018, CuB Consultants conducted a market analysis of Turkey’s glassware sector, focusing on plastic injection molding applications for products such as kitchen …
The difference between ‘natural’ and ‘organic’ in cosmetics & personal care
In recent years, the negative effects of products containing chemical substances on human health and the environment have led consumers to turn towards “organic and natural” personal care products. It can be said that the “organic and natural personal care products” market has become a more significant sector compared to …
Healthy sports drink market entry- Finding distributors in Turkey for a UK brand
In 2016, we conducted a comprehensive market research for Psport, a British sports drink brand that had been searching for a distributor in Turkey for over a year. This article presents the information and observations we gathered during this research process, as well as the opportunities and challenges in the sports drinks …
International product labeling compliance regulations
The dynamics of international trade are constantly evolving, and these changes also bring about significant alterations in countries’ import policies. Particularly in the importation of products that directly affect consumer health, such as food, beverages, and supplements, inspections and regulations are intensifying. Countries are implementing tighter control mechanisms to ensure …
How cultural sensitivity helps to generate business
When doing business abroad, achieving your objectives with clients or other business partners requires their understanding and goodwill. This is where cultural sensitivity plays a crucial role. The importance of understanding cultural norms How cultural sensitivity helps to generate business By understanding your potential customers, you can effectively sell your …
Textile matchmaking- Connecting an Italian manufacturer with American buyers
The Italian textile products company, based in Shanghai with 20 production facilities in China and sales offices in Brazil, sought support from CuB Consultants to expand into the US market. WD, a 100-year-old family business, supplies materials, including design, to major brands in Italy During the pandemic, while European countries …
Perfume matchmaking- Connecting a U.S. online seller with a Turkish importer
FRGRC, an American company specializing in online perfume sales, is looking for a company in Turkey with “perfume import authorization” to collaborate with in 2021 Since 2001, FRGRC has been selling “thousands of original brand” perfumes to consumers worldwide. FRGRC’s website is known as the most reliable website in Turkey …
Locking solutions market entry- Finding distributors in the DACH region for a New Zealand brand
We are seeking reliable and experienced sales partners and buyers in Europe for ALKS, a New Zealand company specializing in innovative, high-performance locks for critical energy infrastructures and various industries. With 22 years of experience, ALKS is a supplier of high-quality manual lock solutions. In its home country, it provides locking systems, …
Cold chain logistics market entry- Finding distributors in the DACH region for a Portuguese provider
In 2021, we sought potential business partners (customers, vendors, sales partners) in German-speaking countries (DACH) for our Portuguese client specializing in cold chain logistics solutions. This article includes our market impressions and information about our client’s profile. As with the rest of the world, the cold chain logistics market in DACH countries …
Digital ordering solutions market entry- Finding distributors in the U.S. for a UK-based provider
In 2021, we researched potential distributors in the US and Canada for our UK-based client, which offers contactless digital ordering solutions in the hospitality sector. The company was seeking a partner to provide Qdemo solutions or other complementary technological solutions to the hospitality industry in the US. Status of the “digital ordering …
Export Manager/Sales Representative for Hire
By working with CuB Consultants’ local advisors, you can make the management of your “international sales processes” more cost-effective than having a full-time export manager in your company (salary + taxes + office expenses + travel expenses, etc.). Export manager salaries vary by country. For example, salaries in Australia and …
Automotive components sourcing- Identifying suppliers in Turkey and Eastern Europe for a Korean company
The Korean automotive company connected with suppliers in Turkey for its new assembly plant in Romania. This article is based on insights gained from the supplier selection process in the Turkish automotive aftermarket conducted in 2018. Suppliers for the Romanian assembly plant KMT, a company under the South Korean SH Group, collaborated …
Cosmetics packaging market entry- Finding distributors in the U.S. for a Colombian brand
This article is based on insights gained from the distributor search process conducted in the United States for PlaNV, a packaging manufacturer for the cosmetics sector, during the summer of 2019. PlaNV is a company based in Colombia that produces high-quality and precise injection-molded plastics for cosmetics and fragrances. For PlaNV, potential …
Personal care market entry- Finding distributors in the Netherlands for UK electric toothbrushes
This article is based on impressions gathered during the distributor search process for the British replacement toothbrush head brand MlarCN in the summer of 2019 in the Netherlands. MlarCN replacement toothbrush heads MlarCN is a British company that has been producing replacement toothbrush heads since 2011. The company sells its products both …
Food market entry- Finding U.S. distributors for healthy snacks from New Zealand
The New Zealand dairy snack brand MChews has been introduced to food distributors in the US. This article is based on impressions gained during the process of finding distributors for the MChews brand. MChews: Healthy snacks for kids MChews belongs to a group of companies based in New Zealand’s South Island that …
Home decor sourcing- Finding a gourd lamp supplier in Turkey for a U.S. industrial design company
The American industrial design company NCal Corp has been connected with manufacturers in Turkey who can engage in long-term collaboration and produce their own designs. This article is based on the impressions gained during the search for a suitable supplier. NCal Corp, which focuses on the design and sale of …
Food market entry- Finding UK distributors for Canadian maple syrup
This article is based on the impressions of market research conducted in the summer of 2020 for GRed, a Canadian maple syrup brand aiming to enter the UK market. As in many other sectors, the food industry has three main distribution channels: 1) raw materials for food producers, 2) supply for hotels …
Oil mining equipment market entry- Partner search in the U.S. for a Russian company
This article is based on impressions gained from the process of searching for distributors in the U.S. for OSKL, a Russian oil drilling equipment manufacturer, in 2020. Market situation in the U.S. before 2020 Despite the global trend toward the development of sustainable energy sources, there has been a steady …